Tag: Translation and Localization

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Content Localization in India

6 Reasons You Should Localize Content for the Indian Market

1) India May Be on Its Way to Becoming a Global Superpower The Republic of India is considered…
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SME — Internationalization

Internationalization of Small Businesses: Lessons from Europe

In an increasingly competitive world, small and medium-sized enterprises (SMEs) need to find ways to remain competitive with…
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Global Social Media

Global Social Media — Getting Your Campaign Right

Why Social Media? Social media has the potential to be the digital marketing tool that gives you the…
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Localization of Mobile Application

Localization of Mobile Applications: Best Practices and Common Mistakes

Smart phones and tablets have become increasingly popular among millennials and older generations. Applications are now the interface…
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Japanese Market

How to Successfully Target the Japanese Market?

Japan has the world’s third largest GDP, representing around 10% of the total global economy. With its population…
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Translation Day

It’s Official: UN Adopts September 30th as International Translation Day

In a historic move to recognize the role of translation in international discourse and the promotion of human…
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Localization Service

How to Evaluate Your Website Translation Company?

Evaluating Your Localization Services Provider (LSP) Your choice of localization service provider will influence every step of your…
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Translation and Localization

Strategic Localization Investment: How to Assess Localization Opportunities Beforehand and Estimate ROI

There are many factors an organization needs to assess when deciding whether and how to enter a new…
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Website Localization

SEO and Quality Assurance in Website Localization: What to Keep in Mind

Website localization is essential for companies wanting to expand their global reach. Speaking to consumers in their native…
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Website Localization

Website Localization 101: the Right Questions to Ask and the Steps to Take

The concept of globalization was popularized by Thomas L. Friedman, who defined it as the international system that…
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